销售与营销
Behavioral Science Skill
Apply behavioral science to program and product workflows. Use when a user wants to diagnose why a behavior isn't happening, design a behavioral intervention, improve uptake or retention, build measurement tools for behavioral outcomes, or plan user research through a behavioral lens. Trigger for: "improve uptake", "change behavior", "nudge", "why aren't people doing X", "measure behavior change", "design an intervention", "behavioral barriers", "belonging", "identity", "meaning-making", "habit", "intention-action gap", "theory of change", or any mention of target populations and desired behavior shifts. Also trigger when social sector or impact org users describe programs and seem to be reasoning about human behavior — even without explicitly mentioning behavioral science.