영업 및 마케팅
World-Class Partnerships & Ecosystem Playbook
World-Class Partnerships & Ecosystem Playbook. Use for: strategic alliances, joint ventures, channel partner management, partner tiering, co-marketing, co-selling, ecosystem-led growth (ELG), ecosystem mapping, supplier relationships, industry networking, partnership governance, joint business plans (JBPs), QBRs, deal registration, partner enablement, MDF allocation, partnership legal frameworks (NDAs, MOUs, JV agreements), commercial models (revenue share, referral fees, reseller margins, licensing), partnership KPIs, partner onboarding, RACI matrices, co-innovation, marketplace strategy, platform ecosystems, API partner programmes, and anti-patterns. Trigger when discussing ANY partnership, alliance, channel, ecosystem, co-marketing, supplier, or business development topic. Also trigger for GTM strategy involving partners or indirect sales. If in doubt, use this skill.