Use this skill when benchmarking compensation, designing equity plans, building leveling frameworks, or structuring total rewards. Triggers on compensation benchmarking, equity grants, stock options, leveling, pay bands, total rewards, salary ranges, and any task requiring compensation strategy or structure design.
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A structured framework for designing, benchmarking, and communicating compensation programs. This skill covers the full total rewards stack - from salary bands and equity grants to leveling frameworks and pay equity audits - with an emphasis on when to use each approach and how to justify decisions to candidates, employees, and leadership.
Trigger this skill when the user:
Do NOT trigger this skill for:
Pay transparency builds trust - Employees who understand how pay is determined are more engaged and less likely to leave over perceived unfairness. Document your philosophy, publish band ranges internally, and explain progression criteria clearly. Opacity breeds resentment.
Market data, not gut feel - Compensation decisions made from intuition drift out of market over time and introduce bias. Anchor every band to at least two external data sources refreshed annually. "We've always paid this way" is not a compensation strategy.
Total rewards, not just salary - Base salary is one line in a larger equation. Equity upside, health benefits, PTO policies, remote flexibility, and career development all have real economic value. Design and communicate the full package - candidates and employees do math.
Equity is a retention tool - Equity without a vesting schedule is a signing bonus. Structure grants to align long-term incentives: 4-year vesting with a 1-year cliff is the standard, but refresh grants and accelerated vesting on change-of-control matter equally. Design equity with departure scenarios in mind.
Review annually at minimum - Markets move. Inflation erodes purchasing power. Competitors raise bands. A compensation structure that was competitive 18 months ago may be 15% below market today. Schedule mandatory annual reviews; trigger ad-hoc reviews when attrition spikes or a survey shows significant movement.
| Component | Description | Typical form |
|---|---|---|
| Base salary | Fixed annual cash paid on regular schedule | Bi-weekly or semi-monthly paycheck |
| Variable/bonus | Performance-linked cash paid periodically | Annual bonus, quarterly MBO, commission |
| Equity | Ownership stake in the company | ISOs, NSOs, RSUs, ESPP |
| Benefits | Non-cash protections and programs | Health, dental, vision, 401(k) match |
| Perks | Discretionary extras | Remote stipend, L&D budget, PTO |
Total compensation (TC) = base + expected bonus + annualized equity value + benefits value. When comparing offers or setting bands, always use TC - base-only comparisons are misleading, especially at senior levels where equity is the majority of value.
Compensation surveys report pay at percentiles of the market. The standard anchor points:
| Percentile | What it means | Typical use |
|---|---|---|
| P25 | 25% of market pays less | Below-market, acceptable for high-equity early-stage |
| P50 (median) | Middle of market | Default anchor for most companies |
| P75 | 25% of market pays more | Above-market, used to compete for talent in hot roles |
| P90 | Top decile | Reserved for critical roles or FAANG-adjacent competition |
Most companies target P50 base + P75 equity, or P75 base + P50 equity. Decide your strategy based on what stage you are at and where you want to compete.
A pay band (or salary range) defines the minimum, midpoint, and maximum for a given level. Key parameters:
ISOs (Incentive Stock Options), NSOs (Non-Qualified Stock Options), and RSUs
(Restricted Stock Units) are the three main forms. See
references/equity-guide.md for detailed comparison, tax treatment, and vesting
patterns.
The standard is 4-year total vesting with a 1-year cliff:
Year 1: 0% vests (cliff period) -> 25% vests at 12-month cliff
Years 2-4: monthly vesting at 1/48th of total grant per month
Variations to know:
Goal: Determine whether current or proposed pay is competitive.
Data sources by use case:
| Source | Best for | Cost |
|---|---|---|
| Levels.fyi | Public tech companies, IC engineering/PM | Free |
| Carta Total Comp | Startups (pre-IPO), equity benchmarking | Paid |
| Radford (Aon) | Enterprise tech, broad job families | Paid (survey participation) |
| Mercer | Non-tech industries, HR and operations roles | Paid |
| Glassdoor / LinkedIn Salary | Directional check, wide variance | Free |
| Option Impact / J.Thelander | VC-backed startup equity norms | Paid |
Methodology:
If two sources diverge by more than 15%, pull a third source and average the two closest. Do not cherry-pick the lowest to justify underpaying.
Step-by-step:
Example band structure for a 4-level IC track:
| Level | Midpoint | Min (75%) | Max (125%) |
|---|---|---|---|
| L1 | $100k | $75k | $125k |
| L2 | $130k | $98k | $163k |
| L3 | $170k | $128k | $213k |
| L4 | $220k | $165k | $275k |
Bands should be wide enough to reward growth within a level without requiring promotion, but narrow enough that managers cannot rationalize dramatically underpaying new hires.
Equity grant amounts depend on company stage, role level, and market norms. Starting guidelines (adjust for company-specific dilution expectations):
| Stage | Level | Typical initial grant | Form |
|---|---|---|---|
| Seed (pre-product) | Senior IC | 0.25-0.75% | Common / ISO |
| Series A | Senior IC | 0.10-0.30% | ISO |
| Series B/C | Staff / L5 | 0.05-0.15% | ISO |
| Series D+ / late stage | Staff / L5 | 0.02-0.06% | ISO or RSU |
| Public company | Staff / L5 | $150k-$400k value | RSU |
Grant sizing process:
A leveling framework defines career progression expectations. The minimum a useful framework must specify per level:
IC track skeleton (5 levels):
| Level | Title | Scope | Impact |
|---|---|---|---|
| L1 | Associate | Assigned tasks | Completes reliably with mentorship |
| L2 | Mid-level | Small projects | Delivers independently |
| L3 | Senior | Full projects, owns domain | Elevates team quality |
| L4 | Staff | Cross-team initiatives | Org-level influence |
| L5 | Principal | Company-wide problems | Sets technical direction |
Add a parallel management track starting at the Senior equivalent where team leads split from IC. Keep the IC track viable all the way - not everyone wants to manage and forcing the path creates attrition.
Total rewards = compensation + benefits + perks + culture/career. When structuring a package for a role or level:
Remote-first companies: publish a location factor policy upfront. Paying San Francisco rates to everyone is expensive; paying rural rates to people in NYC creates resentment. Tiered geographic zones are the standard approach.
Pay equity audits detect and correct unjustified pay differences between employees doing similar work, typically analyzed by gender, race, and ethnicity.
Audit process:
Conducting an audit does not create legal liability - failing to conduct one and being unable to explain pay gaps does. The audit creates the paper trail that demonstrates good-faith effort.
A compensation philosophy statement answers five questions:
Write it in plain language. Avoid jargon. Publish it to all employees, not just HR. Update it when strategy changes. A philosophy that cannot be explained in a 10-minute conversation is not a philosophy - it is a policy document that no one will read.
| Anti-pattern | Why it's wrong | What to do instead |
|---|---|---|
| Setting pay from the last person's salary | Anchors new hire pay to arbitrary history, not market; propagates historical bias | Pull fresh market data for every open role before setting the offer range |
| Exploding or "take it or leave it" offers | Creates resentment, signals bad faith, and causes candidates to question company culture | Give candidates reasonable time (3-5 business days minimum) and explain all components |
| No equity refresh grants | Unvested equity drops to zero at tenure milestones; employees become "golden handcuff free" and leave | Issue annual refreshes sized at 25-50% of initial grant; tie to performance rating |
| Compression - new hires paid more than tenured employees | Destroys morale when discovered; tenure becomes a penalty | Audit for compression when setting new hire offers; adjust tenured pay in same cycle |
| Subjective performance ratings driving pay | Introduces manager bias into compensation; obscures actual criteria | Use calibrated, criteria-based performance rubrics tied to level expectations |
| Designing equity without tax guidance | Employees make poor exercise decisions due to AMT, 83(b) elections, and QSBS; creates legal exposure | Provide a tax FAQ, recommend personal tax advisors, and document ISO/NSO differences |
ISO exercise triggers AMT - Exercising Incentive Stock Options creates a tax preference item that can trigger Alternative Minimum Tax, even if the employee doesn't sell the shares. Employees who exercise a large ISO grant in a high-valuation year can owe six-figure AMT bills on paper gains that aren't yet liquid. Always flag the AMT risk and recommend personal tax advice before any ISO exercise.
Pay compression discovered at offer stage - A new hire offer above the band midpoint that crosses or approaches a tenured employee's salary creates compression. If the tenured employee finds out (and they often do), it destroys morale and accelerates attrition. Audit the band for compression before finalizing any offer, not after.
Equity value communicated as strike price, not FMV - Candidates often misunderstand option grants because the hiring team presents the strike price ("you get options at $0.50/share") without explaining current 409A fair market value and the implied spread. Communicate equity value as both the grant size and the estimated current value so candidates can do real math.
Geographic pay policy announced after hiring - Introducing a location-tiered pay policy after hiring remote employees at a flat rate triggers immediate resentment. Those hired at SF rates and later adjusted to their local tier feel a retroactive pay cut. Establish and communicate the geographic policy before the first offer, not when the policy becomes a cost problem.
Refresh grant eligibility not documented - If the company has no written policy on who gets refresh grants and when, managers informally grant them to favorites and skip others with equal performance. This becomes a pay equity finding and a legal exposure. Document the refresh cadence, eligibility criteria, and sizing formula before the first refresh cycle.
For detailed guidance on specific compensation topics, read the relevant file
from the references/ folder:
references/equity-guide.md - ISO vs NSO vs RSU comparison, vesting patterns,
tax treatment, early exercise, 83(b) elections, QSBSOnly load a references file when the current task specifically requires it - they are detailed and will consume context.
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