premium website copy assembly for company portfolio sites. use when chatgpt needs to turn sparse business details, image references, rough notes, or service lists into concise headlines, subheads, section copy, service blurbs, process steps, trust language, faq entries, metadata, and calls to action that feel premium, restrained, and conversion-aware instead of generic agency fluff.
This skill turns messy input into clean, premium website copy.
When the brief calls for an apple-style feel, aim for:
Avoid:
Extract usable facts Pull out:
Decide the content depth
Build the messaging ladder Use this order:
Write by section Draft only what the layout can support. Do not write five paragraphs for a section designed to hold one sentence.
Tighten aggressively Remove vague adjectives and duplicated ideas.
For a company portfolio website, prepare copy for:
For each section include:
references/content-model.md — what copy to generate for each section typereferences/tone-guide.md — tone guardrails for premium company sites