Creates comprehensive prospect profiles and knowledge capsules for sales preparation. Use this skill when researching new prospects, preparing for calls, onboarding to new accounts, or updating prospect intelligence.
This skill creates comprehensive prospect profiles ("knowledge capsules") that give you everything you need to have relevant, personalized sales conversations.
Build deep understanding of individual prospects-their background, role, priorities, and connection points-to enable personalized outreach and meaningful conversations.
Basic Information:
Career Context:
What They Own:
Daily Reality:
LinkedIn Activity:
Public Content:
Mutual Connections:
Shared Context:
Personal News:
Company Context:
Create a condensed, actionable profile:
## [Name] - [Title] at [Company]
### Quick Facts
- Location: [City, Time Zone]
- Tenure: [X years at company, Y months in role]
- Background: [1-2 sentence career summary]
### Role Focus
[2-3 sentences on what they're responsible for and measured on]
### Recent Activity
- [Relevant recent event or news item]
- [Another relevant item]
### Connection Points
- [Mutual connection or shared context]
- [Common interest or background]
### Conversation Starters
1. [Specific talking point based on their interests]
2. [Reference to recent news or activity]
3. [Question about their priorities]
### Potential Pain Points
Based on role and industry:
- [Likely challenge #1]
- [Likely challenge #2]
- [Likely challenge #3]
Specific over generic:
Recent over historical:
Relevant over interesting:
When researching a prospect, produce:
When enabled, these MCP tools enhance research capabilities:
| Tool | What It Does | How to Use |
|---|---|---|
| Exa | Find profiles and content by person | "Search Exa for [name]'s LinkedIn profile and recent posts" |
| Apify | Scrape LinkedIn profiles | "Use Apify LinkedIn scraper for [profile URL]" |
| Hunter.io | Find and verify email addresses | "Find email for [name] at [company] using Hunter" |
| Perplexity | Research person's public presence | "Use Perplexity to find recent mentions of [name]" |
Note: Tools must be enabled in .mcp.json and API keys configured. See README for setup instructions.
"Use Hunter to find the email for John Smith at Acme Corp"
"Search Exa for John Smith VP Sales Acme Corp LinkedIn"
"Use Perplexity to find recent interviews or podcasts featuring John Smith"
"Use Apify to scrape this LinkedIn profile: [URL]"
cold-call-scripts for personalized openersfollow-up-emails for relevant referencesmultithread-outreach with stakeholder contextcall-analysis findings