Frontend Ui Ux

Design Process

Before coding, commit to a BOLD aesthetic direction:

1. Purpose: What problem does this solve? Who uses it?
2. Tone: Pick an extreme—brutally minimal, maximalist chaos, retro-futuristic, organic/natural, luxury/refined, playful/toy-like, editorial/magazine, brutalist/raw, art deco/geometric, soft/pastel, industrial/utilitarian
3. Constraints: Technical requirements (framework, performance, accessibility)
4. Differentiation: What's the ONE thing someone will remember?

Key: Choose a clear direction and execute with precision. Intentionality > intensity.

Then implement working code (HTML/CSS/JS, React, Vue, Angular, etc.) that is:

• Production-grade and functional
• Visually striking and memorable
• Cohesive with a clear aesthetic point-of-view
• Meticulously refined in every detail

Aesthetic Guidelines

Typography

Choose distinctive fonts. Avoid: Arial, Inter, Roboto, system fonts, Space Grotesk. Pair a characterful display font with a refined body font.

Color

Commit to a cohesive palette. Use CSS variables. Dominant colors with sharp accents outperform timid, evenly-distributed palettes. Avoid: purple gradients on white (AI slop).

Motion

Focus on high-impact moments. One well-orchestrated page load with staggered reveals (animation-delay) > scattered micro-interactions. Use scroll-triggering and hover states that surprise. Prioritize CSS-only. Use Motion library for React when available.

Spatial Composition

Unexpected layouts. Asymmetry. Overlap. Diagonal flow. Grid-breaking elements. Generous negative space OR controlled density.

Visual Details

Create atmosphere and depth—gradient meshes, noise textures, geometric patterns, layered transparencies, dramatic shadows, decorative borders, custom cursors, grain overlays. Never default to solid colors.

Anti-Patterns (NEVER)

• Generic fonts (Inter, Roboto, Arial, system fonts, Space Grotesk)
• Cliched color schemes (purple gradients on white)
• Predictable layouts and component patterns
• Cookie-cutter design lacking context-specific character
• Converging on common choices across generations

Execution

Match implementation complexity to aesthetic vision:

• Maximalist → Elaborate code with extensive animations and effects
• Minimalist → Restraint, precision, careful spacing and typography

Interpret creatively and make unexpected choices that feel genuinely designed for the context. No design should be the same. Vary between light and dark themes, different fonts, different aesthetics. You are capable of extraordinary creative work—don't hold back.