Generate Instagram content strategy including posts, stories, and reels concepts optimized for engagement.
Use this skill to create Instagram content for the selected campaign theme.
Load Selected Theme Context
Generate Content Mix Create up to 5 content pieces with variety:
Feed Posts (1-2 pieces)
Stories (1-2 concepts)
Reels (1-2 concepts)
Content Specification Format
For each content piece:
## [Content Type]: [Title/Hook]
**Format**: [Carousel/Single/Story/Reel]
**Objective**: [Awareness/Engagement/Traffic]
**Visual Concept**:
- Image 1: [description for image generation]
- Image 2: [if carousel]
**Caption**:
[Full caption with emojis, line breaks, hashtags]
**CTA**: [What action we want]
**Posting Notes**: [Best time, any context]
Image Generation Prompts For each visual, prepare a detailed prompt for NanoBanana:
## Feed Post 1: "The Problem No One Talks About"
**Format**: Carousel (3 slides)
**Objective**: Engagement + saves
**Visual Concept**:
- Slide 1: Bold text overlay on gradient background - "Why 90% of [X] fail"
- Slide 2: Problem breakdown with icons
- Slide 3: Solution teaser with product subtle placement
**Caption**:
Here's what nobody tells you about [topic] ⬇️
Most people think [common belief].
But after working with 100+ [audience], we found...
[Insight 1]
[Insight 2]
[Insight 3]
The solution? It's simpler than you think.
(Hint: it's in our bio)
Save this for later 📌
#[hashtag1] #[hashtag2] #[hashtag3]
**CTA**: Save + comment
**Posting Notes**: Tuesday or Thursday, 11am-1pm
Save content specs to campaign-deck/[brand]/copy/instagram/ as individual .md files.