Hiring signal tracking for B2B outbound. Use when the user asks about hiring signals, job posting intent, new roles, missing roles, leaving employees, skills-targeting, role-targeting, headcount growth, or team expansion signals. Do NOT use for individual job changes (use job-changes skill) or general company events (use company-events skill).
Hiring is the #6 buying signal by purchase correlation. It reveals budget allocation, growth trajectory, and priority areas. Hiring signals include new roles posted, missing roles at a company, leaving employees, and skills-based targeting.
{SKILL_BASE}/resources/buying-signals.md for signal ranking and benchmarks{SKILL_BASE}/resources/signal-taxonomy.md for firmographic triggers (Companies that Started Hiring){SKILL_BASE}/resources/examples/signal-campaigns/gtm-plays.md for plays 1-3, 5-7 (hiring-related GTM plays)Company recently added members to relevant department. Reference the new hire by name, reach out 2-4 weeks after.
Team members recently left a relevant department. Position around the coverage gap, reach out 1-2 weeks after departure.
Company lacks a specific title entirely. No "Content Manager" + $5M+ revenue = content gap your product can fill.
LinkedIn profiles display specific skills relevant to your product. More precise than title-based targeting - Clay extracts skills from profiles.
Uncommon job titles indicate company priority. "RevOps Manager" = revenue operations is a budget line. "Growth Engineer" = technical growth function exists.
New team members:
Noticed {{company}} just added {{new_hire_name}} to the {{department}} team.
Growing teams usually means [relevant challenge].
We helped {{similar_company}} handle this by [solution].
Worth a quick chat?
Leaving employees:
Saw {{former_employee}} recently left {{company}}.
That usually creates a gap in {{function_area}}.
We have been helping companies like {{similar_company}} cover that gap with [solution].
Worth exploring?
Missing roles:
Noticed {{company}} does not have a dedicated {{role}} yet.
Most {{industry}} companies at your stage handle {{function}} with [your solution type].
We helped {{similar_company}} do exactly that.
Example 1: "Find companies hiring SDRs as a signal" -> Clay: scrape job boards for SDR postings at ICP companies, enrich with company data, filter by size/industry, reach out to VP Sales referencing team growth and ramp challenges
Example 2: "Target companies that do not have a dedicated RevOps person" -> Clay: pull ICP company list, check LinkedIn for "RevOps" titles, filter to companies with 0 results, reach out to VP Sales/CRO positioning your tool as the RevOps layer they are missing
Example 3: "Someone just left the marketing team at a target account" -> 1-2 week window. Reference the coverage gap by name. Position your solution as a way to maintain output during the transition. SDR sequence within 24h of detection