Plan and execute an organic search strategy for Hedge Edge targeting prop-firm traders searching for hedging tools, drawdown protection, multi-account management, and funded account risk management. Covers keyword research, on-page optimization, technical SEO, content briefs for the Content Engine Agent, backlink opportunity identification, and ongoing rank tracking via Google Search Console.
Rank Hedge Edge in the top 3 organic positions for 20+ high-intent prop-firm hedging keywords within 12 months, driving 5,000+ monthly organic visitors with a 4%+ visitor-to-trial conversion rate. Build topical authority around "prop firm hedging" and "funded account risk management" through strategic content production and technical excellence.
| Field |
|---|
| Type |
|---|
| Required |
|---|
| Description |
|---|
| task_type | enum | Yes | keyword_research, content_brief, on_page_audit, echnical_audit, acklink_analysis, |
| ank_tracking, competitor_analysis | |||
| target_keywords | string[] | No | Specific keywords to analyse (required for content_brief and on_page_audit) |
| target_url | URL | No | Specific page to audit (required for on_page_audit and echnical_audit) |
| competitor_domains | string[] | No | Competitor sites to analyse (default: propfirmhedge.com, hedgebuddy.io, myfxbook.com, ftmo.com/blog) |
| content_type | enum | No | log_post, landing_page, guide, comparison, glossary for content briefs |
| priority | enum | No | high, medium, low default: medium |
Cluster 1 Core Product (highest intent):
| Keyword | Est. Monthly Volume | Difficulty | Intent |
|---|---|---|---|
| prop firm hedging tool | 320 | Medium | Transactional |
| hedge funded accounts | 210 | Low | Transactional |
| multi account hedge EA | 170 | Low | Transactional |
| drawdown protection software | 140 | Low | Transactional |
| automated hedging MT5 | 110 | Low | Transactional |
| prop firm risk management tool | 260 | Medium | Transactional |
| hedge EA for FTMO | 90 | Low | Transactional |
Cluster 2 Problem-aware (educational):
| Keyword | Est. Monthly Volume | Difficulty | Intent |
|---|---|---|---|
| how to hedge prop firm accounts | 480 | Medium | Informational |
| prop firm challenge drawdown rules | 720 | Medium | Informational |
| why prop firm challenges fail | 590 | Low | Informational |
| how to manage multiple funded accounts | 430 | Medium | Informational |
| prop firm correlated exposure risk | 150 | Low | Informational |
| FTMO drawdown calculator | 1,200 | High | Informational |
Cluster 3 Comparison/alternative (competitive):
| Keyword | Est. Monthly Volume | Difficulty | Intent |
|---|---|---|---|
| best prop firm tools 2026 | 880 | High | Commercial |
| FTMO vs The5ers hedging rules | 340 | Medium | Commercial |
| prop firm hedging allowed | 510 | Medium | Informational |
| copy trading vs hedging for prop firms | 220 | Low | Commercial |
Cluster 4 Broker/IB (partnership leverage):
| Keyword | Est. Monthly Volume | Difficulty | Intent |
|---|---|---|---|
| vantage markets prop firm | 290 | Medium | Commercial |
| blackbull markets funded accounts | 240 | Medium | Commercial |
| best broker for prop firm hedging | 360 | Medium | Commercial |
For each target keyword, produce a structured brief:
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For each target page, audit and optimise:
Check via Google Search Console (SEARCH_CONSOLE_KEY) and Lighthouse:
| Keyword | Current Rank | Prev Rank | Change | Impressions | Clicks | CTR | Target Page |
|---|---|---|---|---|---|---|---|
| prop firm hedging tool | 5 | 8 | +3 | 1,200 | 84 | 7.0% | /prop-firm-hedging-tool |
| Output | Format | Destination |
|---|---|---|
| Keyword research | JSON [{ keyword, volume, difficulty, intent, target_page, current_rank }] | Notion SEO dashboard |
| Content brief | Markdown document | Content Engine Agent |
| On-page audit | JSON { url, title_tag, meta_desc, h1, word_count, schema, issues[], recommendations[] } | Notion + Vercel deployment (fixes) |
| Technical audit | JSON { indexing_status, sitemap_ok, cwv_scores, mobile_ok, https_ok, issues[] } | Notion + Vercel (fixes) |
| Rank tracking report | JSON [{ keyword, rank, prev_rank, change, impressions, clicks, ctr }] | Notion + Google Sheets |
| Backlink opportunities | JSON [{ domain, da, relevance, contact, approach }] | Business Strategist Agent |
| Platform | Variable | Operations Used |
|---|---|---|
| Google Search Console | SEARCH_CONSOLE_KEY | Keyword rankings, impressions, clicks, CTR, Core Web Vitals, indexing status |
| GA4 | GA4_MEASUREMENT_ID | Organic traffic analysis, conversion attribution, landing page behaviour |
| Vercel | VERCEL_TOKEN | Deploy on-page fixes, update meta tags, add schema markup |
| Notion | NOTION_API_KEY | SEO dashboard, content briefs, audit logs, rank tracking reports |
| Supabase | SUPABASE_URL, SUPABASE_KEY | Organic-originated trial events for conversion attribution |
| local automation scripts (Railway) | RAILWAY_TOKEN | Automate monthly rank tracking pulls, alert on ranking drops |