SEO-optimized content creation skill. Use when: writing blog posts, articles, landing pages, product descriptions, service pages, how-to guides, comparison articles, or any written content that needs to rank in search engines.
Before writing, confirm:
### Content Brief
**Primary Keyword**: [main keyword to rank for]
**Secondary Keywords**: [2-5 related/supporting keywords]
**Content Type**: [blog post / guide / landing page / comparison]
**Target Word Count**: [1000 / 1500 / 2000 / 3000+]
**Target Audience**: [who reads this and what's their expertise level]
**Search Intent**: [informational / commercial / transactional / navigational]
**Tone**: [professional / conversational / technical / friendly]
**CTA Goal**: [email signup / product purchase / contact form / download]
**Competitor URLs**: [top 3 ranking pages to beat optional]
Apply these quality standards before writing:
| Code | Standard | Requirement |
|---|---|---|
| C01 | Intent Alignment | Title promise matches content delivery |
| C02 | Direct Answer | Core answer within first 150 words |
| C06 | Audience Targeting | State who this article is for |
| C10 | Semantic Closure | Conclusion answers opening question + next steps |
| O01 | Heading Hierarchy | H1→H2→H3, no level skipping |
| O02 | Summary Box | Include TL;DR or Key Takeaways |
| O06 | Section Chunking | Each section = single topic; paragraphs 3–5 sentences |
| O09 | Information Density | No filler; consistent terminology |
| R01 | Data Precision | ≥5 precise numbers with units and sources |
| R02 | Citation Density | ≥1 external citation per 500 words |
| R04 | Evidence-Claim Mapping | Every major claim backed by evidence |
| R07 | Entity Precision | Full names for people/orgs/products on first mention |
| C03 | Query Coverage | Cover ≥3 query variants (synonyms, long-tail) |
| O08 | Anchor Navigation | Table of contents with jump links for 2000+ word content |
Before writing, analyze what's ranking:
Primary keyword: [keyword] Use in: title, H1, first 100 words, conclusion, URL
Secondary keywords: [list] Use in: H2s, body paragraphs (natural placement)
LSI/Related terms: [list] Sprinkle naturally throughout
PAA Questions: [list] Use as H2/H3s or in FAQ section
Long-tail variants: [list] Answer within relevant sections
Generate 3 title options:
1. [Primary Keyword]: The Complete [Year] Guide (XX chars)
2. How to [Action] with [Primary Keyword] [Benefit] (XX chars)
3. [Number] Best Ways to [Goal with Primary Keyword] (XX chars)
Recommended: [option] because [reason]
# [H1 Primary Keyword Here]
**TL;DR / Key Takeaways** (for 1500+ word articles):
- [Point 1]
- [Point 2]
- [Point 3]
## Table of Contents (for 2000+ words)
- [Section 1](#anchor)
- [Section 2](#anchor)
---
[INTRO 100-150 words]
- Hook sentence that grabs attention
- Problem statement (why this matters to reader)
- Promise (exactly what they'll learn)
- Primary keyword in first 100 words
- Brief overview of what's covered
## [H2 Secondary Keyword or Common Question]
[Section intro 1-2 sentences]
[Main content with evidence and examples]
> **Pro Tip**: [Highlighted insight that adds real value]
| Comparison | Option A | Option B |
|------------|----------|----------|
| Feature X | ✅ Yes | ❌ No |
### [H3 Sub-topic]
[Detailed content]
- Bullet point 1
- Bullet point 2
- Bullet point 3
## [H2 Next Major Section]
...continue with all major sections...
## Frequently Asked Questions
### [Question from PAA or common search query]?
[Direct answer in 40-60 words formatted for featured snippet opportunity]
### [Question 2]?
[Answer]
## Conclusion
[Summary of 3-5 key points include primary keyword]
[Final insight or call to action]
**[CTA]: [Clear next step for the reader]**
### Keyword Placement
- [ ] Primary keyword in H1 (only one H1)
- [ ] Primary keyword in first 100 words
- [ ] Primary keyword in at least one H2
- [ ] Primary keyword in conclusion/last paragraph
- [ ] Primary keyword in meta description
- [ ] Secondary keywords in H2s/H3s (natural placement)
- [ ] Related terms throughout body (LSI)
### Content Quality
- [ ] Comprehensive coverage addresses search intent fully
- [ ] Original insight, data, or perspective
- [ ] Actionable takeaways readers can implement
- [ ] Real examples, statistics, or case studies
- [ ] Citations to authoritative external sources (2-3 minimum)
### Readability
- [ ] Paragraphs 3-5 sentences max
- [ ] Varied sentence length (mix short and medium)
- [ ] Bullet points for lists of 3+ items
- [ ] Bold for key terms (but not overused)
- [ ] Table of contents for 2000+ word content
### Technical
- [ ] Internal links to 2-5 relevant pages
- [ ] External links to authoritative sources
- [ ] URL slug includes primary keyword
- [ ] Image alt text contains keyword where natural
- [ ] Schema markup recommended (Article, FAQ, HowTo)
For AI Overview (Search Generative Experience) optimization:
1. Direct answers early AI summaries pull from first 150 words
2. Structured data FAQ and HowTo schema increases AI citation chances
3. Unique data Stats, studies, and original research get cited more
4. Entity optimization Use full entity names; build topical authority
5. Conversational queries Target natural language questions as H2s
6. Credibility signals Author bio, publication date, organization name
**Definition snippets**: "[Term] is [clear 40-60 word definition]."
**List snippets**: Use H2 followed by a numbered/bulleted list
## How to [Task]
1. Step one description
2. Step two description
3. Step three description
**Table snippets**: Comparison tables with clear headers
**How-to snippets**:
### Step 1: [Action]
[Description]
### Step 2: [Next Action]
[Description]
After writing, self-score:
| Factor | Status | Notes |
|---|---|---|
| Title optimized | ✅/⚠️/❌ | |
| Meta description | ✅/⚠️/❌ | |
| H1 with keyword | ✅/⚠️/❌ | |
| Keyword in first 100 words | ✅/⚠️/❌ | |
| H2s optimized | ✅/⚠️/❌ | |
| Internal links (2-5) | ✅/⚠️/❌ | |
| External links (2-3) | ✅/⚠️/❌ | |
| FAQ section | ✅/⚠️/❌ | |
| Word count meets target | ✅/⚠️/❌ | |
| Original data/insights | ✅/⚠️/❌ |
Overall SEO Score: [X]/10