This skill should be used when the user asks to "create Facebook ads", "write ad copy", "build paid ad campaigns", "Meta ads", "Google ads", "TikTok ads", or mentions paid advertising, social media ads, or PPC campaigns. Creates high-performing ad copy and creative guidance across platforms.
Create high-performing paid ads including copy and creative guidance optimized for scroll-stopping attention, engagement, and conversions. Apply direct response principles from Gary Vaynerchuk, Gary Halbert, Frank Kern, and Mike Filsaime for maximum ROI.
Hook (First Line):
Body:
CTA:
Search Ad Structure:
Keyword Strategy by Intent:
Match Types:
Negative Keywords:
Ad Extensions (Recommended):
YouTube Ad Script (Skippable In-Stream):
Image Ads:
Video Ads:
Carousel Ads:
When creating multiple variations:
Primary Text:
I was $47,000 in debt and working 60 hours a week...
Then I discovered ONE simple strategy that changed everything.
Within 90 days, I paid off my debt. Within 6 months, I quit my job.
Now I help others do the same.
Want to know how? I put together a free guide that shows you the exact 5-step system I used.
No fluff. No BS. Just what works.
👇 Click below to get instant access
Headline: "The 5-Step Debt Freedom System"
Link Description: "Free Guide • No Credit Card Required"
Headlines:
Descriptions:
[Hook - 0-3 seconds]
"I paid off $47K in debt in 90 days..."
[Story - 3-15 seconds]
"And no, I didn't get a raise or win the lottery.
I just discovered this ONE strategy that nobody talks about.
It's called the debt snowball hack..."
[CTA - 15-20 seconds]
"Link in bio to get my free guide showing exactly how I did it."
Avoid AI Clichés:
Specificity Standards:
Hook Requirements:
Proof Elements:
Platform Voice:
references/platform-specs.md - Platform-specific ad specifications