Knowledge Forge

Key question to answer: "What struggle does the audience already have that this experience speaks to?"

For modeling patterns and examples, see modeling-patterns.md.

Step 2: Experience Modeling -- Specific story -> Transferable structure

The raw experience is a story. Transform it into a model -- an abstraction that works across scenarios.

• Find the structural pattern hidden in the specific case
• Name it with a memorable, compact label (e.g., "The 100->10->1 Funnel")
• Validate: does the model apply to at least 2-3 other domains the audience cares about?

Key question to answer: "What is the underlying structure that makes this experience work -- independent of the specific domain?"

For modeling archetypes and before/after examples, see modeling-patterns.md.

Step 3: Narrative Reconstruction

Rebuild the narrative using this sequence:

1. Challenge alignment -- Present the universal challenge so the audience enters the tension. Spend substantial space here. Make old/obvious answers visibly insufficient.
2. Model reveal -- Introduce the abstracted model as the new lens. Emphasize the shift in thinking (role change, mental model upgrade), NOT tool details or step-by-step procedures.
3. Evidence from experience -- Use the original story as proof that the model works, not as the centerpiece.

Principle: Present the "Dao" (the judgment behind decisions), not the "Shu" (the operational steps). Tools and procedures are forgettable; the cognitive shift is what transfers.

For techniques on designing cognitive gaps, see challenge-design.md.

Step 4: Anchor Design -- The one sentence they carry away

Design a single, specific, portable judgment -- the anchor.

Requirements for a good anchor:

• Specific -- not a vague platitude ("work smarter") but a concrete reframing ("AI doesn't save you time -- it changes which game you're playing")
• Sticky -- compact enough to remember and repeat
• Generative -- triggers new thinking when applied to the audience's own context

Key question to answer: "If the audience forgets everything else, what is the ONE sentence that, by itself, changes how they think?"

Place the anchor at the structural climax of the output. It must feel earned -- a culmination of the challenge and model, not a disconnected slogan.

Output

After completing the 4 steps internally, produce the final output.

Determining Output Format

If the user specifies a format, use it. Otherwise, infer from context:

For output templates and structural guidance, see output-formats.md.

Output Structure

Every output, regardless of format, must contain these elements:

1. The Challenge -- The universal problem, stated in the audience's language
2. The Model -- The transferable structure, with a memorable label
3. The Evidence -- The original experience, reframed as proof of the model
4. The Anchor -- The one sentence to carry away

Transformation Log

After the main output, append a brief ## Transformation Log showing the key decisions made during conversion:

## Transformation Log

- **Perspective Flip**: [Original framing] -> [Audience-facing challenge]
- **Model Extracted**: [Model name and one-line description]
- **Narrative Shift**: [What was de-emphasized vs. elevated]
- **Anchor**: "[The one sentence]"

This log helps the user understand and iterate on the transformation.