Market Analysis

• Identify relevant industry trends (technology, regulation, user behavior).
• Assess whether each feature builds for current demand or future positioning.
• Flag features that may become obsolete within 12-18 months.

4. Timing Assessment

• Evaluate market urgency: is a competitor about to launch something similar?
• Assess whether waiting for more data is viable or risky.
• Recommend: act now, monitor and prepare, or defer.

5. Build vs Buy vs Partner

• For each capability, evaluate all three options.
• Include estimated total cost of ownership (TCO) over 12 months.
• Consider: development time, maintenance burden, vendor lock-in, integration effort.

6. IP Protection

• Flag any feature that risks exposing proprietary business logic or competitive advantage.
• Recommend mitigation: abstraction layers, trade secret protections, patent considerations.

Output Format

## Market Analysis: [subject]

### Competitive Landscape

| Competitor | Strengths | Weaknesses | Pricing | Market Position |
|------------|-----------|------------|---------|-----------------|

### Differentiation Score

| Feature | Score (unique/parity/gap) | Justification | Recommendation |
|---------|---------------------------|---------------|----------------|

### Trend Alignment

| Feature | Trend | Alignment (builds-for-today/future-positioning/at-risk) | Notes |
|---------|-------|----------------------------------------------------------|-------|

### Timing Assessment

| Feature | Urgency | Competitor Pressure | Recommendation (act-now/monitor/defer) |
|---------|---------|---------------------|-----------------------------------------|

### Build vs Buy vs Partner

| Capability | Build (TCO) | Buy (TCO) | Partner (TCO) | Recommendation | Rationale |
|------------|-------------|-----------|---------------|----------------|-----------|

### IP Considerations

| Feature | Risk Level | Exposure Vector | Mitigation |
|---------|------------|-----------------|------------|

### Executive Summary

- Top 3 recommendations with rationale.
- Features to prioritize, deprioritize, or drop.
- Key risks and mitigations.