Content Engine

2b. Pull growth and product signals — Run these additional knowledge_search calls:

• Query: "GROWTH METRICS" — pull recent growth data to identify products with momentum
• Query: "PRODUCT UPDATE" — pull recent product milestones for timely content angles

Prioritize products with recent momentum (positive growth metrics or fresh launches) when assigning calendar slots. If a product just hit a milestone, schedule content around it within 2-3 days.

3. Pull last week's calendar (if exists) — Call knowledge_search with query "content calendar" and tags ["content-calendar"]. Avoid repeating the same topics.

4. Generate calendar — For each day Mon–Sun, assign:

   • Platform: LinkedIn, X, or both
   • Topic: A specific angle derived from research (not generic)
   • Format: Post type (story, thread, hot take, how-to, listicle, question)
   • Key points: 2-3 bullet points of what to cover
   • Hook idea: A compelling opening line

   Distribution rules:

   • LinkedIn: 3-4 posts/week (Tue, Wed, Thu preferred)
   • X: 4-5 posts/week (daily is fine, threads on Mon/Thu)
   • At least 1 day has both platforms
   • Weekend (Sat/Sun): lighter content or skip
   • Product rotation: Mention at most 1-2 products per day. Rotate through the portfolio across the week — don't feature the same product two days in a row. Products: ParallelScore, ShemShems, myir.io, withLoam, DynoClaw, personal brand.

5. Store to knowledge base — Call knowledge_store with:

   • title: "Content Calendar — Week of [Monday date]"
   • content: The full calendar in structured format
   • tags: ["content-calendar", "week-YYYY-WW"] (use ISO week number)

6. Report to user — Present the calendar in a readable format.

Output Format

**Content Calendar — Week of [Date]**

**Monday [Date]**
- Platform: X (thread)
- Topic: [Specific angle]
- Key points: [bullets]
- Hook: "[Opening line]"

**Tuesday [Date]**
- Platform: LinkedIn
- Topic: [Specific angle]
- Key points: [bullets]
- Hook: "[Opening line]"

[... continue for each day ...]

**Themes this week:** [2-3 overarching themes]
**Newsletter angle (Tue):** [Suggested newsletter topic based on the week's content]

Guidelines

• Every topic must be specific and timely — no generic "AI is changing everything" posts.
• Vary formats across the week. Don't do 5 "how-to" posts in a row.
• Weight topics toward what performed well in past engagement data.
• If engagement data shows a topic underperformed, either skip it or try a different format.
• The Tuesday newsletter angle should synthesize 2-3 of the week's topics into a cohesive narrative.