Douyin

What This Skill Does

Douyin helps:

• diagnose hook weakness
• identify traffic-killing flat sections
• rebuild script pacing for stronger retention
• increase replay, curiosity, and completion pressure
• turn information delivery into algorithm-friendly content structure

Best Use Cases

• short video script diagnosis
• hook redesign
• retention optimization
• topic reframing for Douyin
• turning educational or commercial topics into short-form traffic structures
• improving “普通内容” into “值得被看完的内容”

What to Provide

Useful input includes:

• video topic
• script or rough outline
• target audience
• intended emotion (shock, curiosity, desire, anger, identification, aspiration)
• current weak point
• whether the goal is 播放, 完播, 转化, 评论, or关注
• whether the video is口播,剧情,混剪,测评,知识, or商品导向

Standard Output Format

DOUYIN TRAFFIC ASSESSMENT ━━━━━━━━━━━━━━━━━━━━━━━━━━ Video Goal: [What this video should achieve] Audience Mode: [Who this is for] Traffic Type: [热点切入 / 强钩子 / 情绪反转 / 结果先行 / 冲突驱动]

FIRST 3 SECONDS ━━━━━━━━━━━━━━━━━━━━━━━━━━ Hook Strength: [Strong / Medium / Weak] Swipe Risk: [Low / Medium / High] Core Hook: [What the viewer sees/hears immediately]

RETENTION STRUCTURE ━━━━━━━━━━━━━━━━━━━━━━━━━━

• Opening pressure point: [why user keeps watching]
• Mid-video risk: [where attention may drop]
• Payoff moment: [what makes the watch feel worth it]
• Replay / comment trigger: [what may drive repeat or reaction]

MAIN PROBLEMS ━━━━━━━━━━━━━━━━━━━━━━━━━━ ⚠️ [Too slow] ⚠️ [Too generic] ⚠️ [Hook too soft] ⚠️ [No payoff tension] ⚠️ [No emotional or practical reward]

REBUILD PLAN ━━━━━━━━━━━━━━━━━━━━━━━━━━

1. [Rewrite opening]
2. [Compress weak middle]
3. [Strengthen payoff]
4. [Add replay/comment trigger]

NEXT STEP ━━━━━━━━━━━━━━━━━━━━━━━━━━

• [What to rewrite, exaggerate, invert, or cut next]

Traffic Principles

• the first seconds decide whether the rest matters
• clarity alone does not create retention
• a strong opening should create pressure, curiosity, or reward expectation
• weak middle sections silently kill distribution
• payoff must feel earned and legible
• replay and reaction are often created by contrast, surprise, or strong framing
• complexity is often the enemy of short-form completion

Hook Lens

When analyzing a Douyin script, ask:

• Why should the viewer not swipe in the first 3 seconds?
• Is the opening showing result, tension, contradiction, or curiosity?
• Is the viewer being rewarded for staying?
• Is there a reason to rewatch, comment, or send to someone?
• Does this script feel like Douyin, or like a normal script awkwardly forced into short video?

Execution Protocol (for AI agents)

When user asks for Douyin-oriented script help, follow this sequence:

Step 1: Parse content intent

Extract:

• topic
• audience
• format
• emotional goal
• current script or outline
• what metric matters most

Step 2: Diagnose the hook

Check:

• whether the first 3 seconds create pressure
• whether the opening gives a reason to stay
• whether the opening is too generic, too slow, or too explanatory

Step 3: Diagnose retention

Check:

• where attention likely drops
• whether the middle is too flat
• whether the payoff arrives too late or too weakly
• whether the script has replay or reaction potential

Step 4: Rebuild structure

Suggest:

• stronger opening line or visual
• tighter pacing
• more contrast, conflict, surprise, or result-first structure
• clearer payoff design

Step 5: Output traffic logic

Return:

• hook diagnosis
• retention diagnosis
• rebuild plan
• swipe-risk judgment
• next rewrite step

Step 6: Guardrails

If the script depends on trend context, niche culture, or current hot topics not provided:

• say so clearly
• do not fake trend certainty
• ask for audience or niche context if needed

Activation Rules (for AI agents)

Use this skill when the user asks about:

• Douyin script optimization
• 前3秒钩子
• retention or 完播
• why a short video feels flat
• Douyin-native content restructuring
• how to make a script more likely to hold attention
• traffic logic in short-form video

Do NOT use this skill when:

• the user only wants generic copywriting
• the user needs editing software help
• the user wants pure paid-ad buying guidance
• the user wants platform policy interpretation
• the user asks for a broad all-platform strategy without Douyin-specific goals

If context is ambiguous

Ask: "Do you want Douyin-native traffic restructuring, or just a general script rewrite?"

Boundaries

This skill supports Douyin-native script restructuring and traffic-shape analysis.

It does not replace:

• editing execution
• account operations
• paid traffic strategy
• policy review
• platform guarantees of reach or recommendation